{"id":219938,"date":"2016-06-30T14:59:04","date_gmt":"2016-06-30T17:59:04","guid":{"rendered":"http:\/\/revistapesquisa.fapesp.br\/en\/?p=219938"},"modified":"2016-06-30T14:59:04","modified_gmt":"2016-06-30T17:59:04","slug":"the-struggle-for-visibility","status":"publish","type":"post","link":"https:\/\/revistapesquisa.fapesp.br\/en\/the-struggle-for-visibility\/","title":{"rendered":"The struggle for visibility"},"content":{"rendered":"<p><a href=\"http:\/\/revistapesquisa.fapesp.br\/wp-content\/uploads\/2016\/06\/096-097_Carreiras_240-01.jpg\" rel=\"attachment wp-att-219939\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-219939\" src=\"http:\/\/revistapesquisa.fapesp.br\/wp-content\/uploads\/2016\/06\/096-097_Carreiras_240-01-434x1024.jpg\" alt=\"096-097_Carreiras_240-01\" width=\"290\" height=\"684\" \/><\/a>The possibility of increasing the resonance of scientific output to reach a larger audience has led many researchers to adopt social media as a tool for disseminating their studies. It is by no mere chance that these platforms are increasingly being incorporated into laboratory work routines, in part because they identify the scope and influence of articles by analyzing citations on websites and social networks and the number of downloads and shares on Twitter and Facebook<em>.<\/em> Today, 13% of the world\u2019s scientists use Twitter as a platform for disseminating and discussing scientific studies, according to an article published by scientific journal <em>PLOS One <\/em>(<a href=\"http:\/\/revistapesquisa.fapesp.br\/en\/2014\/07\/21\/retweet-perish\/?cat=politica\" target=\"_blank\"><em>see <\/em>Pesquisa FAPESP<em>\u00a0issue n\u00ba 221<\/em><\/a>).<\/p>\n<p>\u201cUnlike the United States, the majority of Brazilian scientists still do not understand why they need to disseminate their work; and as a result, they see no point in drawing readers to their articles, which end up lost among thousands of others published every day,\u201d says biologist \u00c1tila Iamarino of the Institute of Biomedical Sciences of the University of S\u00e3o Paulo (ICB\/USP) and one of the founders of the scientific blog network entitled <em>ScienceBlogs Brasil<\/em>.<\/p>\n<p>\u201cOthers are suspicious of anyone who uses digital tools to promote their output. They merely publish their works in specialized journals and do not send them to libraries or journalists\u2014or even to colleagues in other departments.\u201d Once it discovered this problem, <em>SciDev.Net<\/em> of England, the site that disseminates scientific information, published a list of advice to assist researchers in expanding article visibility (<em><a href=\"http:\/\/revistapesquisa.fapesp.br\/wp-content\/uploads\/2016\/06\/096-097_Carreiras_240-01.jpg\" target=\"_blank\">see recommendations<\/a><\/em>).<\/p>\n<p>One of the most important criteria for evaluating academic productivity today is the number of papers published. The more articles scientists produce\u2014and the more citations they receive from other researchers\u2014the better. One strategy to increase the impact of scientific publications is to publish them in open access journals. This removes the financial barriers and makes them available to anyone as soon as they are posted online. \u201cArticles published in open access journals usually reach a variety of audiences faster than those published in closed access journals,\u201d Iamarino says. \u201cIn Latin America, 25% of article downloads in open access journals are from places other than universities,\u201d he notes.<\/p>\n<p>He suggests that researchers increase the impact and scope of their output by posting it on open access portals such as ResearchGate and Academia.edu. \u201cIt is just as important to facilitate access to scientific output as it is to identify the type of audience that is interested in them, as well as the places where the articles are shred, discussed and cited,\u201d Iamarino says.<\/p>\n<p>Staying active on the Internet through social networks, blogs or platforms such as Mendeley, can help researchers grow the network of contacts in academia and elsewhere, according to Brazilian biologist Alysson Muotri of the University of California School of Medicine in the United States. \u201cSocial networks have a major role to play in the dissemination of science because they enable more interactions with various audiences,\u201d he says.<\/p>\n<p>In his column entitled <em>Espiral<\/em> on the <em>G1<\/em> portal, he disseminates his work and the work of other researchers. \u201cI usually send my scientific articles to a few scientists and associations in the same field and to funding agencies.\u201d Authors have to be very careful when they talk about their own studies. Dissemination requires considerable thought and must be based on more comprehensive work with well-defined conclusions, Muotri suggests.<\/p>\n","protected":false},"excerpt":{"rendered":"Disseminating a scientific article is just as important as publishing it","protected":false},"author":346,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[1204],"tags":[220,215],"coauthors":[662],"class_list":["post-219938","post","type-post","status-publish","format-standard","hentry","category-careers","tag-communication","tag-scientometrics"],"acf":[],"_links":{"self":[{"href":"https:\/\/revistapesquisa.fapesp.br\/en\/wp-json\/wp\/v2\/posts\/219938","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/revistapesquisa.fapesp.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/revistapesquisa.fapesp.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/revistapesquisa.fapesp.br\/en\/wp-json\/wp\/v2\/users\/346"}],"replies":[{"embeddable":true,"href":"https:\/\/revistapesquisa.fapesp.br\/en\/wp-json\/wp\/v2\/comments?post=219938"}],"version-history":[{"count":0,"href":"https:\/\/revistapesquisa.fapesp.br\/en\/wp-json\/wp\/v2\/posts\/219938\/revisions"}],"wp:attachment":[{"href":"https:\/\/revistapesquisa.fapesp.br\/en\/wp-json\/wp\/v2\/media?parent=219938"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/revistapesquisa.fapesp.br\/en\/wp-json\/wp\/v2\/categories?post=219938"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/revistapesquisa.fapesp.br\/en\/wp-json\/wp\/v2\/tags?post=219938"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/revistapesquisa.fapesp.br\/en\/wp-json\/wp\/v2\/coauthors?post=219938"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}