Typical Pesquisa FAPESP readers are highly qualified both intellectually and professionally. They are researchers and/or professors, graduate students, science and technology policymakers from all over Brazil, members of Congress, executives, and private sector R&D professionals. Nearly 59% are between the ages of 26 and 59. They make the purchasing decisions when it comes to conducting their research.
Speak directly to this demographic by advertising in Pesquisa FAPESP.
Magazine – formats, specifications and costs:
DIMENSIONS (with no bleed):
| Full page: | width: 20.8 cm height: 27.5 cm |
| 2/3 page: | width: 12.9 cm height: 27.5 cm |
| 1/2 page: | width: 20.8 cm height: 13.75 cm |
| 1/3 page: | width: 6.7 cm height: 27.5 cm |
| Classified blocks: | width: 8.6 cm height: 7.3 cm |
Cost:
| Inside front cover: | R$ 30.500,00 |
| Inside back cover: | R$ 30.500,00 |
| Outside back cover: | R$ 32.800,00 |
| Full page: | R$ 23.400,00 |
| 2/3 page: | R$ 18.500,00 |
| 1/2 page: | R$ 15.200,00 |
| 1/3 page: | R$ 11.700,00 |
| Classified: | R$ 1.060,00 per block (6 blocks per page) |
MATERIAL SPECIFICATIONS:
| Files: | Photoshop JPG 300 DPI or PDF |
| Platform: | Macintosh or PC |
| Color proof: | Digital proof |
| Printing: | Offset / 4 colors (cmyk) |
| Magazine size: | 20.8 cm x 27.5 cm (trimmed) + 0.5 cm of bleed |
| Finishing: | Perfect binding |
NEWSSTAND DATE: 2nd week of the month
PAYMENT DEADLINE: last day of the month of distribution
DEADLINE FOR DELIVERY OF MATERIAL: 25th day of the month prior to the cover date
Website
Formatting, specifications and prices for the Pesquisa FAPESP site
| PRODUCT | FORMAT (PIXELS) | MAXIMUM WEIGHT | TECHNOLOGY | CPM* |
| Square banner | 250 X 250 | 35 KB | JPG, GIF, FLASH | R$ 30,00 |
| Banner | 120 X 120 | 20 KB | JPG, GIF, FLASH | R$ 20,00 |
| Rectangular banner | 120 X 60 | 20 KB | JPG, GIF, FLASH | R$ 16,00 |
*Cost per thousand
Number of hits: 65.340/month
Number of pages or printouts: 166.247/month
MINIMUM DISTRIBUTION PERIOD: 1 week
PAYMENT DEADLINE: Fifteen (15) days after the end of distribution
DEADLINE FOR DELIVERY OF MATERIAL: Two (2) business days prior to the start of distribution
TO PLACE AN ADVERTISEMENT: publicidade@fapesp.br